Call your Mom

An Unbreakable Rule for Life and Love of Family? Call Your Mom, Of Course!

There are so many rules in life worth breaking — like the one about white after Labor Day — but there’s a simple, straightforward maxim that we believe is ironclad: Call your mother. Meet Alex, the star character of our brand new Carolina Herrera Mother’s Day mini-movie. Illustrated by Spanish artist Rocio Alvarez, Alex is like any young woman in the modern world, with a calendar packed full of work and fun, and barely the time to get to everything on her list. But as the missed calls from mom pile up, she begins to understand just how vital hearing her mother’s voice — and her mother hearing hers — truly is. Family is not just a part of the Carolina Herrera brand — it is the Carolina Herrera brand. And so, just in case we haven’t been clear, if you’re lucky enough to have a mom, we’ll say it again: Call your mother. Call her!

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