On Wednesday 4th November, Carolina Herrera de Baez travelled to Mexico for the Herrera Confidential launch event accompanied by Rodrigo Flores, Givaudan Perfumer (Neroli Boheme and Herrera Tuberose fragrances). Several events took place during her three-day stay, including the exclusive Herrera Confidential presentation. In the evening, an exclusive dinner was organized in an intimate event location in Mexico City’s trendy area, La Roma, for 30 media partners and for special guests of the brand. In addition, Carolina Herrera de Baez in collaboration with Vanity Fair presented exclusively the Herrera Confidential collection to 11 Mexican VIPs and invited them to a typical Mexican lunch hosted by Vanity Fair Mexico Sub Director, Teresa Medina. On Thursday 5th November, Herrera Confidential was presented for online media, webzines and local influencers at the Husset. Carolina Herrera de Baez attended the Grand Opening of El Palacio de Hierro, the biggest luxury department store in Latin America. On Friday 6th November, an official opening took place of the corner for press media and guests of the brand.


6th Fragrance Oscars Arabia 2015 Ceremony

On November 11th, the 6th Fragrance Oscars Arabia 2015 ceremony was held at the Jumeirah Mina A'Salam Hotel, Dubai. Foundation Arabia Awards every year celebrate the global fragrance industry and its outstanding creative achievements in the world of perfumery. We had a remarkable Jury session on 1st of November 2015 headed by Mr. Ali Jaber, where top leaders from Fragrance, Retail, Media, Luxury and Fashion industries graced the jury panel with their time and expert verdict. The Herrera Confidential collection was awarded for the best connoisseurs ‘choice of the year in the exclusive collection category. For further information about the fragrance Oscars Arabia, please visit: http://fragranceawardsarabia.org/



On Tuesday 13th October a Media Breakfast was held in the Four Seasons Johannesburg (South Africa) to present the new CH PINK “We don’t give up campaign” where press was invited to learn about the initiative of the brand internationally and in South Africa. More than 80 guests had the pleasure to listen to Carolina Herrera and Carolina Herrera de Baez, professor Carol-Ann Benn (one of South Africa´s leading authorities on breast disease) and Khanyi Dhlomo (entrepreneur, media mogul and patron of the “Support with a Smile” campaign in South Africa). Together with a group of survivors who today voluntarily work at the Breast Health foundation, the campaign “We don’t give up, you are not alone” made a statement to women suffering from the disease and encouraging them to go to their medical examinations. On Thursday 15th October, Carolina and Carolina Herrera de Baez also visited the Breast Health Foundation at the Helen Joseph Hospital to make a tribute to all those women fighting breast cancer and to all those of them who are behind the success of the local initiative “Support with a smile” . Professor Carol-Ann Benn and her care givers in the Hospital gave a moving speech and thanked Carolina Herrera fir her support the fight against breast cancer South Africa and many other countries.


Carolina Herrera Spring 2016

Carolina Herrera is in her rose period for spring 2016, creating a collection about tranquility, not stillness but calm elegance – where transparency and illusion evoke sensuality. Sheer layering with silk and variations of techno fabric from appliqués on tulle to all-over panels suggest lightness, floating on the body – an impression of pleats in motion – underscoring clothes can be sensual and revealing but still leave “something for the imagination.” leather and organza paillettes and touches of feather embroidery on soft silhouettes harmonize with raised hemlines, embodying an attitude of uncomplicated style. the spectrum of rose, pale blush to a bold fuchsia, acts as a rich palette to explore for both neutrals and strong accents.



This year CH PINK campaign puts on the most defiant face; the face that is most determined to give strength to all women with breast cancer. And it does so positively by sending out an optimistic message under the slogan “We don’t give up”. It aims to transform a visually powerful gesture into an iconic one: two parallel pink lines on each cheek to show that it is possible to stand up to cancer. In order to ensure the greatest involvement possible, the brand has established a close collaboration with local associations committed to the cause of fighting breast cancer. Carolina Herrera will be working in partnership with the Laço Rosa Foundation in Brazil, La Cruz Rosa in Mexico, the Breast Health Foundation in South Africa and the Spanish Association against Cancer in Spain.



Carolina Herrera de Baez teams up as a dynamic duo with Mario Testino, to create the new CH Carolina Herrera fragrance campaign. CH Men Privé, is the new masculine fragrance to the CH Carolina Herrera family. It is warm and luxurious with notes of whiskey and leather provocative, modern and rich. With its polished black lacquered bottle, the sleek look of CH Men Privé was inspired by a handsome and classic flask. Provocative hints of gold add elegance, making the bottle a powerful statement of sophistication and masculinity. CH Men Privé perfectly embodies the Carolina Herrera man who is ready to imbue passion into everything he does.


Carolina Herrera taps Mario Testino for global brand campagin

Carolina Herrera collaborates with internationally renowned photographer Mario Testino to create the brand’s first global advertising campaign covering all product categories from fashion and accessories to fragrances. The campaign imagery represents a single visual vocabulary for the strong codes of the brand, consistent with the creative vision established by founder, Carolina Herrera, over three decades ago. Long time friends, Carolina Herrera and Mario Testino join together for the Fall 2015 advertising campaign to capture the essence of the House - covering the full product portfolio, including Carolina Herrera New York, women’s ready-to-wear, CH Carolina Herrera, men’s and women’s lifestyle fashion and accessories, eyewear and CH Carolina Herrera men’s and women’s fragrances. Recognized for his ability to create impactful images rich in lifestyle and heritage with his signature sophistication and gentle touch, the Peruvian-born photographer was the right partner for the first unified global campaign, solidifying the iconic style known to Carolina Herrera. “Doing the Carolina Herrera campaign is really exciting for me in this time in my life - it’s a world I know very well,” explains Testino. “It’s a South American world coming to America bringing its culture, tradition, values and sense of family and chic. It’s how South Americans like to be dressed and present themselves, but the ethos really belongs to Carolina Herrera herself,” he adds. The story is set in a refined townhouse, where a neoclassical interior is mixed with mid century and contemporary art and furniture - it’s an international aesthetic of effortless elegance with a modern twist, an environment reflected in Carolina Herrera’s own surroundings. The pieces selected from the Carolina Herrera New York Fall collection exude the calm elegance of the season and explore the different interpretations of water both nuanced and literal in color, pattern and shape including: a water-print silk jacquard cocktail dress, an illusion blue silk gazaar wave gown and a silk cloud jacquard gown with a deep ocean silk faille top. Featuring men’s and women’s lifestyle pieces, the CH Carolina Herrera looks reflect the same style spirit and design sensibility. The luxury daywear in modern and refined silhouettes are accented by the chic accessories of the season, including the Camelot and Gala bags. The photographer, inspired by heritage and family, enlisted a large cast to capture an authentic “fashionable” life, embracing style, whimsy and fun. Supermodel Lily Aldridge headlines the cast set in an intimate moment, evoking the familial warmth and vibrant spirit of the Latin heritage, Testino shares with the designer. Relaxed refinement, with an international sensibility, marks the spirit of the campaign and sets the tone for the season ahead. “I’ve known Mario for decades and I’m thrilled we finally found the right moment to collaborate. He has an inimitable eye and a shared sensibility,” explains Carolina Herrera. The partnership with Testino reflects an exciting moment of growth for the brand following consecutive years of increased profitability - underscored by implemented initiatives that impacted results including expanded retail network, development of digital branding, broadened international distribution, strengthening domestic retail partnerships as well as infrastructure investment.


Herrera Confidential

Carolina Herrera and Carolina Herrera de Baez travel to Dubai, May 12, for the launch of the most premium fragrance collection, Herrera Confidential. Together, they will celebrate the collection at several events during their two-day stay including the official unveiling party at One and Only Royal Mirage. Inspired by the rich heritage and qualities synonymous with Carolina Herrera, Herrera Confidential is the most premium collection of perfumes from the House of Herrera to date. Featuring six fragrances and four essentials oils of the finest quality and purity, the natural-based scents are intended to be used on the skin individually or mixed to personalize the fragrance experience. Carolina Herrera de Baez initiated the project to create a fragrance collection embodying the timeless sophistication and impeccable style of her mother. Drawing inspiration from the fragrances, Carolina Herrera designed a six piece ready-to- wear capsule with evening and day looks that mirror the story-telling of each scent. The capsule, also being introduced in Dubai, not only represents the essence of Herrera Confidential but the haute- couture craftsmanship and pedigree known to Carolina Herrera’s New York-based atelier. Join Carolina Herrera de Baez and Carolina Herrera on this exclusive journey of scents, in which they reveal the fusion of scents and fashion.



CH Carolina Herrera enters the exclusive world of jewelry with FALLING JASMINE. Carolina Herrera de Baez along with artist and friend Grillo Demo create an extraordinary jewelry collection inspired by what represents for them the symbol of beauty and femininity: the jasmine flower. Falling Jasmine represents the brand’s entry into the world of jewelry, and will be available exclusively at CH Carolina Herrera shops as of 2015.



With the second episode of this documentary, continue discovering different sensitive experiences through amazing places, ingredients and unique people.



Mexico, Brazil and Colombia… follow Carolina Herrera de Baez to explore the flavours, aromas and rituals of each region that awake the senses of the designer.



In collaboration with Discovery Channel Home & Health, Carolina Herrera de Báez travels through Latin America and explores the flavours, aromas and rituals that inspires her when creating new fragrances. Over two episodes Carolina, fragrance’s creative director, travels to Mexico, Brazil and Colombia through the characteristic aromas of each region. Follow her to discover different sensitive experiences through amazing places, ingredients and unique people that awake the senses of the designer. On her way, she meets artists, chefs, farmers and artisans, at the same time she reconnects with old friendships. Each moment of the tour offers a window to Carolina’s sensibility and love for her earth, Latin America. Here you can find a premiere of the new documental series of two episodes.


Harper's Bazaar

Lady Gaga wears a custom plastic gown with hand painted lace and matching head piece on the cover of Harper's Bazaar March issue


Discovery Channel reveals the world of fragrances through the eyes of Carolina Herrera de Baez

Discovery Channel has produced a documentary about Carolina Herrera de Baez´s professional career as Creative Director of the House of Fragrances Herrera. Throughout the 45 - minute documentary, Carolina leads and delves the spectator into the fascinating world of perfumes, gradually revealing the creative process of creating a new fragrance, her sources of inspiration, experiences, childhood memories and important lifetime moments. This documentary offers a unique opportunity to discover Carolina´s most personal and professional side and to discover the most sophisticated, elegant and sensorial side of her perfumes.



The Feminine Mystique - Carolina Herrera subtle texture linen blend top and skirt in the March issue of Vogue Magazine


The First Lady of The United States, Michelle Obama at the Official State Dinner

The First Lady of The United States, Michelle Obama wore a black hand-sewn beaded embroidery appliqué scallop-edged top over a liberty blue silk faille corset with a wide black velvet belt detail and liberty blue silk faille inverted pleat long skirt and train to the Official State Dinner in Washington D.C.